Commission closes investigation into Apple's user choice obligations and issues preliminary findings on rules for alternative apps under the Digital Markets Act

Following a constructive dialogue with Apple, the Commission has decided to close its investigation into Apple's user choice obligations under the Digital Markets Act (DMA). The Commission has also informed Apple of its preliminary view that Apple's contract terms concerning alternative app distribution breach the DMA.

Closing of the investigation into Apple's user choice obligations

This closure follows a constructive dialogue between the Commission and Apple. As a result, Apple changed its browser choice screen, streamlining the user experience of selecting and setting a new default browser on iPhone.

Apple also made it easier for users to change default settings for calling, messaging, call filtering, keyboards, password managers, and translation services on iPhones. A new menu now allows users to adjust their default settings in one centralised location, streamlining the customisation process.

Preliminary findings on Apple's contract terms

Under the DMA, Apple should allow third party app stores on iOS and apps to be downloaded to the iPhone directly from the web.

The Commission takes the preliminary view that Apple failed to comply with this obligation in view of the conditions it imposes on app (and app store) developers. Developers wanting to use alternative app distribution channels on iOS are disincentivised from doing so as this requires them to opt for business terms which include a new fee (Apple's Core Technology Fee). Apple also introduced overly strict eligibility requirements, hampering developers' ability to distribute their apps through alternative channels. Finally, Apple makes it overly burdensome and confusing for end users to install apps when using such alternative app distribution channels.

Read the full press release